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Oferr
I offer a wide range of graphic design services that can help elevate your brand and attract the attention of customers. With my experience and passion for design, I can create unique and effective solutions that will capture the attention of your clients.
Website and mobile application
A professional website is 70% of a company's success
The website is a crucial tool for any company to achieve success, both in today’s online world and in traditional business. There are many facts, research, and percentages that confirm the importance of having a website for business development.
According to studies conducted by institutions, as many as 88% of consumers search for information about products and services online before making purchasing decisions. The ability to find information about a company online is of great importance in building trust and convincing customers to use the services of a particular company. Additionally, a website is an excellent tool for promoting a company and reaching a larger number of potential customers. Studies show that as many as 75% of people use the internet to find local businesses and services, which means huge potential for companies with a well-designed and optimized website.
In today’s competitive market, having a professional website is a key element in building a brand and standing out from other companies. Studies show that as many as 51% of users (more than half!) assess a company’s credibility based on the appearance and functionality of its website, which demonstrates how important it is to care about the professional look of the website.
Therefore, the fact that as many as 84% of consumers consider a website to be a significant factor in choosing a company confirms that having a website is a key element in achieving business success. Therefore, every company should focus on creating a professional website that will help in building a brand, acquiring customers, and achieving success in the market.
The mobile application enables effective communication with customers
In the age of digital transformation and the growing popularity of mobile devices, having a dedicated application is a key element of marketing and communication strategy. Here’s why a mobile application is an indispensable tool for any company:
- Accessibility and convenience for customers – easy access for customers to the company’s services and products anywhere and anytime. Through the application, they can quickly and conveniently take advantage of offers, place orders, or contact customer service.
- Marketing tool – a mobile application allows for personalized communication with customers by tailoring offers to their preferences and behaviors. With push notification system, the company can inform customers about current promotions or news, increasing the chance of increasing sales.
- Increased efficiency and support for business processes – a mobile application can also streamline and automate business processes, saving time and money for the company. It can be used for order management, customer service, or data monitoring.
Studies show that customers are increasingly using mobile applications for shopping, booking services, or communicating with companies. According to the Mobile App Marketing Insights report, over 50% of smartphone users in Poland regularly use mobile applications, and their popularity is still growing.
What makes a professional website and application stand out?
Designing a website and mobile application is not just about creating an attractive appearance, but above all about ensuring functionality, usability, and user-friendliness. The main features of a good website and application are:
- well-designed User Experience (UX) – the user’s experience. Properly prepared UX ensures easy navigation and quick access to necessary information on the website or in the mobile application
- favorable and inviting User Interface (UI) – everything the user sees on the screen, such as the consistent aesthetics of the website or interesting animations that attract the
customer’s attention - responsiveness – adapting the size and layout of elements on the website or in the mobile application to different devices and their resolutions
- SEO (Search Engine Optimization) – proper adjustment of content, meta tags, and links, allowing the website or application to be better positioned in search results, resulting in increased visibility and reach
- page or application loading speed – research shows that over half of users leave a website / close an application if it does not load within 3 seconds, so it is worth taking care of this aspect during the design of the website or application as well.
Thanks to the appropriate approach to UX/UI, responsiveness, SEO, and other important aspects, the website will become an effective business tool that will attract the attention of potential customers and enable successful brand promotion on the internet.
<span data-metadata="">Czym się wyróżnia profesjonalna strona www oraz mobilna aplikacja?
Projektowanie strony internetowej oraz mobilnej aplikacji to nie tylko tworzenie atrakcyjnego wyglądu, ale przede wszystkim dbałość o funkcjonalność, użyteczność i przyjazność dla użytkowników. Główne cechy dobrej strony internetowej oraz aplikacji to:
- dobrze zaprojektowany User Experience (UX) – czyli doświadczenie użytkownika. Odpowiednio przygotowany UX zapewnia łatwą nawigację oraz szybkie znajdowanie potrzebnych informacji na stronie lub w aplikacji mobilnej
- korzystny i zachęcający User Interface (UI) – wszystko to, co użytkownik widzi na ekranie, czyli spójna estetyka strony czy ciekawe animacje przyciągające uwagę klienta
- responsywność – dostosowanie wielkości i rozmieszczenia elementów na stronei lub w aplikacji mobilnej do różnych urządzeń i ich rozdzielczości
- SEO (Search Engine Optimization) – odpowiednie dostosowanie treści, meta tagów i linków, dzięki czemu strona lub aplikacja może być lepiej pozycjonowana w wynikach wyszukiwania, co przekłada się na większą widoczność i zasięg
- szybkość ładowania strony lub aplikacji – badania wykazują, że ponad połowa użytkowników opuszcza stronę / wyłącza aplikację, jeśli nie załaduje się ona w ciągu 3 sekund, dlatego warto zadbać również o ten aspekt podczas projektowania strony lub aplikacji.
Dzęki odpowiedniemu podejściu do UX/UI, responsywności, SEO i innych ważnych aspektów, strona internetowa stanie się efektywnym narzędziem biznesowym, które przyciągnie uwagę potencjalnych klientów i pozwoli na skuteczną promocję marki w internecie.
